Top 10 E-commerce Websites in Nigeria

Top 10 E-commerce Websites in Nigeria
It’s no longer a doubt that the E-commerce era is here to stay. Big brands and business owners have
profited from it. Small businesses and start-ups are taking advantage of it for their growth and
expansion. Evidently, it’s a must-have for all kinds of businesses that deal in selling products or services.
It’s always advised that small business owners and start-ups develop their customer base by leveraging
the large audience owned by the big and well-established brands and e-commerce platforms. This way,
they get quick exposure/attention from prospective clients and economize on advertisement costs
during the business’s early stages. As they grow and get more customers, they can easily start-up their
e-commerce platform, exclusively selling their products.
There’s a large number of e-commerce websites in Nigeria. For this article, we’ve highlighted the ten of
the best e-commerce platforms small businesses can use to promote and sell their products and
services. If you are a business owner, it’s important you consider these platforms when starting out and
promoting your products.

1. Jumia Nigeria
   This platform is often regarded by many (including competitors) as the Amazon of Nigeria; it’s one of the
   brands that pioneered online shopping in Nigeria. The Online shopping mall launched in May 2012 has
   grown to be arguable the biggest online marketplace in Africa and among the top-rated e-commerce
   platforms in the world.
   Start-up business owners and brands can take advantage of the Jumia Market Place Website to sell their
   products. The wide range of audience it’s exposed make it an ideal place to sell virtually any kind of
   product.
2. JiJi
   This e-commerce platform, launched in 2014, is more concerned with developing small bands and
   businesses. It’s a free online platform where sellers can post ads for their products to drive sales. It’s
   one of the fastest-growing platforms supporting businesses’ growth and providing a hassle-free means
   of buying and buying. Sellers can also post classified ads to reach a specific audience and maximize
   conversions.
3. Konga
   One of the oldest e-commerce platforms in Nigeria, Konga store, is an e-commerce platform centred on
   quick and reliable delivery. The platform, founded in 2002, has been able to achieve this by using
   warehouses in strategic locations of importance in the country.
   They also run a package that allows small business owners to advertise and sell their products on the
   websites by taking advantage of their huge traffic.
4. Pointek Online
   The e-commerce platform launched in June 2013 is pitched as the online market for the next
   generation. Of course, it comes without surprise as it’s designed to build a closer relationship between
   sellers and buyers, an avenue to connect and do business.
   The system allows sellers to design and post their products in specific categories, optimizing the
   outreach to targeted audiences to maximize sales. This organisation of products into categories makes it
   far easier for buyers to locate specific products of interest — a win-win for both parties.
5. Kara Store
   When mentioning the big names of the e-commerce industry in Nigeria, it’s not uncommon to see Kara
   on the lost. They accommodate and allow sellers to sell pretty much everything; from phone gadgets
   and accessories to household appliances, even down to kitchen and household items. This diversity in
   the categories of products they allow sellers to showcase is seen as a gold mine for small business
   owners and a one-stop-shop for buyers. They broke into the e-commerce space in 2012 and has never
   regressed since then.
   The platform also offers seller training and support to help push every start-up entrepreneur to the next
   pivotal level in their business.
6. VConnect
   Initially starting out as a business listing website in 2004, VConnect has since evolved and added an open
   marketplace for businesses to advertise and promote their goods and services. This means it doesn’t
   matter what you do or sell; the platform is designed to promote your business.
   Similar to other top e-commerce platforms, VConnect offers packages for logistics and payment to
   accommodate every kind of buyer.
7. Printivo Store
   Printivo, launched in June 2013, is one of the few top platforms focussed on a niche market. They focus
   on design and print works only. They’ve capitalised on the niched system of operation and has grown to
   be the biggest online print provider in Nigeria.
   Sellers can post design and print offers ranging from customised shirts, flyers, business cards, posters,
   etc.
8. Kusnap
   Kusnap, founded in July 2017, is an e-commerce store offering a means for sellers to reach out to buyers
   for free. We can say the platform is one of the youngsters in the industry considering its age. Still, the
   system’s simplicity and user-friendly process make it a worthy mention in the list.
   Sellers are given the platform to post and promote their products in specific categories, maximize
   conversion rates, and reduce buyers’ stress locating products.
9. Sell At Ease
   Founded in august 2017, Sell At Ease is one of the youngsters making rounds in the e-commerce
   industry. They offer sellers the opportunity to post their ads and drive sales. They allow products in an
   endless number of categories; if it’s for sale, you (as a seller) can post it. There’s also a section for
   entrepreneurs to showcase the services they offer, and generate leads.
10. PayPorte
    PayPorte, launched in July 2012, is an e-commerce platform that pitches itself as Nigeria’s preferred
    online retail store. They maintain this standard by catering to a broad demographic of youths and urban
    professionals.
    The platform offers a partnership with local businesses, allowing them to promote their products and
    leverage a large audience to drive sales. They also provide great logistic packages to facilitate the
    delivery of goods to customers.